My Two Census

Run by a team of professional political journalists, this is the non-partisan watchdog of the 2010 U.S. Census

How well did the Dora the Explorer 2010 Census advertising spot do?

Here’s the ad…I admit that the tune is quite catchy:

However, using our Twitter tracker widget, the jury is still out on whether or not the campaign was a success:

Tags: ads, advertising, children, Dora The Explorer, Draftfcb, kids, Nickelodeon, parents, partners, partnership, television, TV

This entry was posted on April 13th, 2010 at 4:14 am by Stephen Robert Morse.
It is filed under Accountability, Census Bureau, Government Contracts, Operations, Public Relations.

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