My Two Census

Formerly the non-partisan watchdog of the 2010 US Census, and currently an opinion blog that covers all things political, media, foreign policy, globalization, and culture…but sometimes returning to its census/demographics roots.

2010 Census Swag Price Tag: $22.7 million

“The U.S. government reported spending $22.7 million on such promotional products as part of a major awareness campaign, according to the Advertising Specialty Institute.”

Read the full story here at Promo Magazine.

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19 Responses to “2010 Census Swag Price Tag: $22.7 million”

  1. anonymous Says:

    Cost: $22.7M
    Potential savings: $85M
    Bonus: more local jobs
    Reporting all the facts: priceless

  2. MotleyCrewLeader Says:

    Wheres my coffee mug and baseball cap?

  3. anonymous Says:

    Motley – Loved your rendition of “Dr.Feelgood” \,,/

  4. anonymous Says:

    Taxpayer waste. I pay taxes, too.

  5. Anonymous Says:

    Our LCO is winding down NRFU by next week. Our CL told us: the LCO “does not know when the next operation will start. Ask your CL to re-assign you to another crew or stand-by for future operations”. Do the LCOs have plans and organization?

  6. anonymiss Says:

    I was told to come to a meeting Monday and bring my badge, briefcase and manuals and forms and my car sign so I guess the end is really here.

    It was a differnt job, interesting and I hope to work on the next section but who knows? Should I bring gifts to my CLs to aid in a return call?

  7. Anonymous Says:

    anonymiss, some of the CLs and CLAs may not be called in for future operations.

  8. Multiple Anonymous Says:

    Just found out my CL and his CLA were fired this evening.

  9. Spin Says:

    the article mistakenly compares the “participation rate” to the response rate, which make 2010′s response appear to be better then 2000′s. This just isn’t the case.

  10. Enumearate this Says:

    Back to the schwag. Where can I score some? I stopped by our LCO a month ago — I know, verboten, enumerators are never, ever, ever supposed to call or visit the LCO — and they didn’t have anything. When I worked as a clerk in a different LCO in 2000, the schwag came in all the time. The politics of who got what was vicious. Favored people got a slinky. Disfavored people got a pencil. Etc.

  11. Mike Says:

    I’ve got a bunch of Census hand mirrors and fans. We’re supposed to hand them out while enumerating to entice people to help us, or something. The swag is rather tacky, and I find the gifting idea rather silly. But who knows? Maybe someone DID give an interview thanks to the enticing promise of a small reflective surface, and a non mechanical cooling unit.

  12. Bobby J Says:

    Being one of the small percentage of people in this country who pays taxes, I would prefer to get my couple of cents back than a cheap piece of crap.

  13. Buzz Lightyear Says:

    Enumearate this: Your LCO must be a “favored” office because my LCO never received any sway items – Partnership got all the swag.

  14. Crew Leader Says:

    T-shirts, polo shirts, hand fans, pencils, hand sanitizer, key chains (with light). None of it came from the LCO.

    The local county government was given money to promote census participation. This is what they did with it. Most of it was handed out in the low responce areas.

  15. nerfoo Says:

    I would have loved to have had census stickers or pencils to give out to all of the great kids I met along the way.

  16. The issue Says:

    That’s not really that much, but ya, I think some stickers for kids wouldhave been a great idea

  17. Erica Says:

    I would’ve liked some of the swag as a souvenir; but, then the IRS would probably be right behind them spending a dollar to make me pay thirty-cents in taxes on the value of the item.

  18. NarfooSnafoo Says:

    I wanted a cap to give to my husband, as he collects caps. The LCO ran out of them. :/

  19. Anonymous Says:

    Why worry about the swag?? Most was cheap chinese junk anyway. In our area Partnership handled the swag giveaway. The only thing I saw worthwhile was the red enamel Census 2010 pin.