WASHINGTON, March 23 /PRNewswire/ — Global Advertising 1st (GA1), an award-winning integrated marketing solutions firm, was chosen to meet the US Census Bureau’s increasing needs to recruit applicants for temporary positions necessary to conduct the decennial Census in 2010.
In August of 2009, the US Census Bureau contracted GA1 to handle recruitment advertising in the Philadelphia, Boston, Seattle, Kansas City, and Charlotte regions. The campaigns launched during the peak recruiting phase of the 2010 Census, which fell between late 2009 and continues through April 2010.
Although, the efforts of the recruitment campaign have been an overall success, with some regions having a surplus of applicants, the small business agency still has not been paid. The US Census owes GA1 several millions to date and the company has received less than $2,000.00.
“In this economy, it is unfathomable to ask any business, especially one of our size to execute such a major campaign and work six months for free,” says Derrick Hollie, president and CEO of GA1. “GA1 has been caught up in the Census’ red tape and bureaucracy which has resulted in major delays in payment to our firm.”
With an initiative as large as the US Census and the holdup of payment for services rendered, it is impossible for any businesses to survive. GA1 has continued to extend themselves to this government client despite effects to their credit line and that cannot go on forever.
GA1 was excited to be a part of such an important initiative mandated by the US government, and the agency is prepared to make the 2010 Census a huge success. However, GA1 never thought receiving compensation for work completed would be such an issue.
Global Advertising 1st (GA1) is an award-winning minority-owned, full-service marketing solutions firm that specializes in providing innovative approaches to disseminating our clients’ messages. GA1 has created and implemented campaigns for clients such as the US Department of Education, US Department of Housing and Urban Development, Gillette, Dodge, the US Department of State and American Lung Association of DC, and the 2010 US Census. GA1 holds a GSA AIMS Schedule 541 and does the U.S. Small Business Administration (SBA) as a qualified minority-owned business for government media placement certify 8(a). GA1 has also received multiple state and local authorities. For a complete list of our certifications and awards please visit: www.globalad1.com.
Update: Census Bureau spokesman Stephen Buckner sent me the following response to this post:
We are required by law to adhere to federal accounting and financial guidelines, policies and standards to ensure the appropriate use of public funds. The U.S. Census Bureau promptly pays invoices properly submitted by contractors as long as the information presented in the invoice is correct and is accompanied by the legally required supporting documentation.
In the case of Global Advertising, as of March 25, 2010, the Census Bureau has paid Global Advertising for every invoice properly submitted and accepted. Because they are a small business, we have gone the extra mile and Census Bureau staff personally assisted the company’s employees to prepare their invoices and speed the invoicing process so they can be paid for work performed in an efficient manner. We deeply regret that the President of Global Advertising did not disclose the extraordinary effort our staff have provided to his company to help them with contract compliance. The Census Bureau values the work of our contractors and will do all that we can to make the invoicing process as smooth as possible, at the same time we are careful stewards of the taxpayers funds.